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What is Rhetoric? - Oxford Scholarship Online
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What is Rhetoric?

Michel Meyer

Abstract

What Is Rhetoric? offers a new synthesis of the principles and functioning of rhetoric. In everyday life, questions are often debated or simply discussed. Rhetoric is the way we answer questions in an interpersonal context, in which we want to have an effect on our interlocutors. These interlocutors can be convinced or charmed, persuaded or influenced, and the language used can range from reasoning to the use of narratives, whether literary or not. This book purports to be a breakthrough in the field by offering a systematic and unified view of rhetoric. It combines the social aspects of negot ... More

Keywords: questioning, argumentation, rhetoric, audience, emotions, negotiation, aesthetics, literature, law, politics

Bibliographic Information

Print publication date: 2017 Print ISBN-13: 9780199691821
Published to Oxford Scholarship Online: August 2017 DOI:10.1093/oso/9780199691821.001.0001

Authors

Affiliations are at time of print publication.

Michel Meyer, author
Perelman Professor of Rhetoric and Argumentation, Université Libre de Bruxelles