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The Global History of Organic Farming$
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Gregory A. Barton

Print publication date: 2018

Print ISBN-13: 9780199642533

Published to Oxford Scholarship Online: March 2018

DOI: 10.1093/oso/9780199642533.001.0001

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The 1980s to the Present

The 1980s to the Present

Chapter:
(p.184) 9 The 1980s to the Present
Source:
The Global History of Organic Farming
Author(s):

Gregory A. Barton

Publisher:
Oxford University Press
DOI:10.1093/oso/9780199642533.003.0009

While a few positive stories on organic farming appeared in the 1970s most mainstream press coverage mocked or dismissed organic farmers and consumers. Nevertheless, the growing army of consumer shoppers at health food stores in the United States made the movement impossible to ignore. The Washington Post and other newspapers shifted from negative caricatures of organic farming to a supportive position, particularly after the USDA launched an organic certification scheme in the United States under the leadership of Robert Bergland. Certification schemes in Europe and other major markets followed, leading to initiatives by the United Nations for the harmonization of organic certification through multilateral agencies. As organic standards proliferated in the 1990s the United Nations stepped in to resolve the regulatory fragmentation creating a global market for organic goods.

Keywords:   health food stores, Robert Bergland, USDA, Garth Youngberg, certification, EPA, United Nations

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