Jump to ContentJump to Main Navigation
Cross-Cultural Technology DesignCreating Culture-Sensitive Technology for Local Users$
Users without a subscription are not able to see the full content.

Huatong Sun

Print publication date: 2012

Print ISBN-13: 9780199744763

Published to Oxford Scholarship Online: May 2012

DOI: 10.1093/acprof:oso/9780199744763.001.0001

Show Summary Details
Page of

PRINTED FROM OXFORD SCHOLARSHIP ONLINE (www.oxfordscholarship.com). (c) Copyright Oxford University Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 21 October 2019

Approaching Culture in Cross-Cultural Technology Design

Approaching Culture in Cross-Cultural Technology Design

Chapter:
(p.3) 1 Approaching Culture in Cross-Cultural Technology Design
Source:
Cross-Cultural Technology Design
Author(s):

Huatong Sun

Publisher:
Oxford University Press
DOI:10.1093/acprof:oso/9780199744763.003.0001

This chapter explores why action and meaning is unintegrated in cross-cultural technology design from the angle of culture. It first assesses the status of culture in cross-cultural design practices; discusses how narrow representations of local culture result in poor user experience of localized technologies; and reviews the movement of capturing local culture from the surface to its core with case studies of three approaches commonly adopted in cross-cultural design—DOs and DON’Ts, cultural dimensions, and structured fieldwork methods. To further contextualize the discussion, it examines the complex interactions between culture, technology, and design in a contemporary situation and develops a position for technology design that attends to both instrumentality and social circulation. Built on that, this chapter establishes a dialogic view of culture as a semantic space that connects action and meaning and describes local culture as the dynamic nexus of contextual interactions for requirements gathering in cross-cultural design practices.

Keywords:   culture, technology, design, globalization, localization, cultural dimensions, fieldwork methods, contextual design, requirements gathering, water hyacinth effect, semantic space, dialogic

Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .