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Information and Communication in VeniceRethinking Early Modern Politics$
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Filippo de Vivo

Print publication date: 2007

Print ISBN-13: 9780199227068

Published to Oxford Scholarship Online: September 2008

DOI: 10.1093/acprof:oso/9780199227068.001.0001

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Propaganda? Print in context

Propaganda? Print in context

(p.200) 6 Propaganda? Print in context
Information and Communication in Venice

Filippo De Vivo

Oxford University Press

This chapter analyses the interdict pamphlets, which historians regard as the Republic's propaganda. In fact only a minority, led by Paolo Sarpi, favoured the recourse to printing, advocating a policy of publicity as the best means of countering the Roman onslaught. The chapter reconstructs the regulation of print censorship and the initiative in pamphlet publication. It discusses evidence relating to book-licences, edition numbers, formats, and the different methods of distribution (for money or for free). It also explores the role of authors and of the businessmen of Venice's publishing industry, and offers an interpretation of the pamphlets' essentially double strategy: representing popular loyalty to Venice and encouraging criticism of the papacy. Finally, it considers the impact of the pamphlets through issues such as availability, price, and language. By situating print in the political communication analysed in the rest of the book, this chapter addresses the thorny issue of reception.

Keywords:   pamphlets, propaganda, Paolo Sarpi, censorship, edition numbers, formats, methods of distribution, authors, publishing industry, price

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