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Storytelling in OrganizationsFacts, Fictions, and Fantasies$
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Yiannis Gabriel

Print publication date: 2000

Print ISBN-13: 9780198290957

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780198290957.001.0001

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Introduction

Introduction

Chapter:
(p.1) Introduction
Source:
Storytelling in Organizations
Author(s):

Yiannis Gabriel

Publisher:
Oxford University Press
DOI:10.1093/acprof:oso/9780198290957.003.0001

Storytelling is an art of weaving, of constructing, the product of intimate knowledge. It is a delicate process, a process that can easily break down, failing to live up to its promise, and disintegrating into mere text. This book is a study of storytelling in organizations and argues that stories open valuable windows into the emotional, political, and symbolic lives of the organizations. The main questions addressed by the book are: (1) How can we study organizations through stories that are told in them and about them? (2) What do stories tell us about the nature of organizations as distinct forms of human collectivity? (3) What do stories encountered in organizations tell us about the nature and functions of storytelling? The book is also an attempt to vindicate stories as valuable but precarious artefacts and storytelling as an important narrative craft.

Keywords:   storytelling, organizations, stories, human collectivity

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