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Victory through HarmonyThe BBC and Popular Music in World War II$
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Christina L. Baade

Print publication date: 2011

Print ISBN-13: 9780195372014

Published to Oxford Scholarship Online: January 2012

DOI: 10.1093/acprof:oso/9780195372014.001.0001

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(p.195) Conclusion
Victory through Harmony

Christina L. Baade

Oxford University Press

The book concludes with a consideration of VE-Day and the initial shape of the better postwar future promised by the People's War. Near the end of the war, BBC Listener Research began to recognize that the omnibus category of dance music was really comprised of several different genres with their own distinct audiences. The BBC concluded that the youthful minority audience of swing fans, which had coalesced through Radio Rhythm Club and wartime service, deserved special programming, laying the groundwork for the broadcasting of traditional jazz, skiffle, and eventually rock ’n’ roll. Meanwhile, the BBC renewed its commitment to big bands and dance music, which dominated the postwar Light Programme and served as a bulwark against Americanization well into the rock era.

Keywords:   VE-Day, People's War, dance music, Light Programme, postwar, traditional jazz, BBC Listener Research, swing, big bands

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