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Bad LanguageAre Some Words Better than Others?$
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Edwin L. Battistella

Print publication date: 2005

Print ISBN-13: 9780195172485

Published to Oxford Scholarship Online: September 2007

DOI: 10.1093/acprof:oso/9780195172485.001.0001

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Bad Writing

Bad Writing

(p.23) Two. Bad Writing
Bad Language

Edwin L. Battistella (Contributor Webpage)

Oxford University Press

This chapter examines prose style, with the aim of showing that good writing is a relative notion. Topics discussed include the craft of writing and the importance of clear and direct language in good writing. It is argued that all good writing requires a discernable logic and a degree of organization, cohesion, unity, and clarity appropriate to the subject and audience. What good writing shares — whether it is personal, impersonal, entertaining, or bureaucratic — is a control that creates audience confidence and authorial credibility. Thus, good writing is writing that is effective — writing that is convincing to a particular audience.

Keywords:   prose style, good writing, relativism, realism, language

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