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Integrating Mission and Strategy for Nonprofit Organizations$
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James A. Phills Jr.

Print publication date: 2005

Print ISBN-13: 9780195171280

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780195171280.001.0001

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Avoiding the Pitfalls of Mission, Strategy, and Execution in the Real World

Avoiding the Pitfalls of Mission, Strategy, and Execution in the Real World

Chapter:
(p.189) 8 Avoiding the Pitfalls of Mission, Strategy, and Execution in the Real World
Source:
Integrating Mission and Strategy for Nonprofit Organizations
Author(s):

James A. Phills

Publisher:
Oxford University Press
DOI:10.1093/acprof:oso/9780195171280.003.0009

This chapter provides some guidelines about how to deal with the problems of mission, strategy, and execution in an organization. Two broad classes of difficulty are noted: psychological factors related to how information is processed and to make sense of the experience (including emotional reactions and biases) and analytical factors related to the complexity of applying the core concepts of mission and strategy. The two final sets of criteria that may be helpful in evaluating the strategy include the general properties of good versus bad strategies and the specific tests that the strategy should pass.

Keywords:   mission, strategy, execution, organization, core concepts

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