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Integrating Mission and Strategy for Nonprofit Organizations$
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James A. Phills Jr.

Print publication date: 2005

Print ISBN-13: 9780195171280

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780195171280.001.0001

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Strategy: The Economic Logic

Strategy: The Economic Logic

Chapter:
(p.48) 2 Strategy: The Economic Logic
Source:
Integrating Mission and Strategy for Nonprofit Organizations
Author(s):

James A. Phills

Publisher:
Oxford University Press
DOI:10.1093/acprof:oso/9780195171280.003.0003

This chapter explores the purpose and importance of strategy for the nonprofit organization. It also examines a framework for developing, articulating, and evaluating strategy, and shows how to apply this framework in practice. The understanding on what it is and from where it came is described. The focus of this chapter is on the firm, where competitive advantage is the most central concept. The three elements of complete strategy, namely scope, competitive advantage, and logic, are discussed.

Keywords:   strategy, economic logic, nonprofit organization, complete strategy, scope, competitive advantage, firm

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