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Culture, Self-Identity, and Work$
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Miriam Erez and P. Christopher Earley

Print publication date: 1993

Print ISBN-13: 9780195075809

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780195075809.001.0001

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Cultural Self-Representation Theory

Cultural Self-Representation Theory

(p.18) 2 Cultural Self-Representation Theory
Culture, Self-Identity, and Work

Miriam Erez

Oxford University Press

In the attempt to manage human resources in the most effective and satisfactory manner, noteworthy attention is placed on developing appropriate tools to further understand employee reactions. Although there are various theories that can account for the analysis of organisational behaviour, this chapter concentrates on the cultural self-presentation framework, which is based on the propositions of cognitive knowledge processing. It suggests associations between the macro-level cultural elements and the micro-level behaviours through the idea that the self is an information processor and an endower of meanings that are anchored on mental templates derived from education and socialisation. Differences in orientation can affect the reactions of staff to the policies of corporations.

Keywords:   human resources, employees, organisational behaviour, self-presentation framework, cognition

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