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A World of Three CulturesHonor, Achievement and Joy$
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Miguel E. Basáñez

Print publication date: 2016

Print ISBN-13: 9780190270360

Published to Oxford Scholarship Online: January 2016

DOI: 10.1093/acprof:oso/9780190270360.001.0001

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Six Agents of Cultural Change

Six Agents of Cultural Change

(p.157) 7 Six Agents of Cultural Change
A World of Three Cultures

Miguel E. Basáñez

Ronald F. Inglehart

Oxford University Press

This chapter delves into the topic of how culture is transmitted and how it changes and evolves. Families are the most important agent of cultural transmission. Schools transmit social beliefs along with formal education, often replicating predominant values such as authoritarianism or egalitarianism. Religion is also an extremely important way of transmitting values, although interpretation and usage often matter more than the actual content of the teachings. Media pass along values as well, through methods both intentional (such as public service announcement) and unintentional, and their impact is particularly strong on youth. Leadership is an important vehicle of value transmission, and some leaders have successfully inculcated cultural change in their societies. Finally, legal systems both reflect and replicate prevailing cultural values. The chapter ends with a discussion of a Fletcher School program designed to promote legal and cultural change in Mexico.

Keywords:   families, education, religion, media, leadership, legal systems, cultural change, values, beliefs

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