Jump to ContentJump to Main Navigation
The Business of Economics$
Users without a subscription are not able to see the full content.

John Kay

Print publication date: 1996

Print ISBN-13: 9780198292227

Published to Oxford Scholarship Online: November 2003

DOI: 10.1093/0198292228.001.0001

Show Summary Details
Page of

PRINTED FROM OXFORD SCHOLARSHIP ONLINE (www.oxfordscholarship.com). (c) Copyright Oxford University Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 13 October 2019

The Media Revolution

The Media Revolution

Chapter:
(p.188) 19 The Media Revolution
Source:
The Business of Economics
Author(s):

John Kay (Contributor Webpage)

Publisher:
Oxford University Press
DOI:10.1093/0198292228.003.0019

This chapter uses the framework developed in earlier sections to suggest how one of the most exciting and controversial of modern industries – audio‐visual media – is likely to evolve. It is argued that the services of origination, of publishing, and of delivery and dissemination, which have historically been integrated in electronic, but not other media, will break down into their component parts in electronic media also.

Keywords:   delivery, disintegration, electronic media, information technology, integration, media, origination, publishing, strategy

Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .