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Foundations of Corporate SuccessHow Business Strategies Add Value$
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John Kay

Print publication date: 1995

Print ISBN-13: 9780198289883

Published to Oxford Scholarship Online: November 2003

DOI: 10.1093/019828988X.001.0001

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Strategic Assets

Strategic Assets

Chapter:
(p.113) Chapter 8 Strategic Assets
Source:
Foundations of Corporate Success
Author(s):

John Kay (Contributor Webpage)

Publisher:
Oxford University Press
DOI:10.1093/019828988X.003.0008

Certain competitive advantages are based not on the distinctive capabilities of firms but on their dominance or market position. These are the ‘Strategic Assets’ of the company and can broadly be separated into three main types. Natural Monopolies occur in markets that cannot accommodate more than one firm, Sunk Costs can prevent entry by resulting in a different cost structure between the incumbent and potential entrants, while Market Restrictions such as licences and regulation can further deter entry. These are different from distinctive capabilities in that they could be acquired by any company facing similar circumstances.

Keywords:   competitive advantage, dominance, government, licences, monopoly, regulation, strategic assets, sunk costs

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