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Hertwig, R., & Hoffrage, U. (2012-11-29). Simple Heuristics: The Foundations of Adaptive Social Behavior. In Simple Heuristics in a Social World. : Oxford University Press. Retrieved 6 Jun. 2020, from https://www.oxfordscholarship.com/view/10.1093/acprof:oso/9780195388435.001.0001/acprof-9780195388435-chapter-1.