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Making Things Valuable$
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Martin Kornberger, Lise Justesen, Jan Mouritsen, and Anders Koed Madsen

Print publication date: 2015

Print ISBN-13: 9780198712282

Published to Oxford Scholarship Online: October 2015

DOI: 10.1093/acprof:oso/9780198712282.001.0001

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Valuation Devices’ Orientation to Each Other

Valuation Devices’ Orientation to Each Other

Imitation and Differentiation among Devices Valuing Companies’ Social and Environmental Performance

(p.148) 7 Valuation Devices’ Orientation to Each Other
Making Things Valuable

Sabina Du Rietz

Oxford University Press

This chapter investigates how valuation devices are oriented towards each other. It underlines the social influences that affect how we assess value. Studying valuation devices in this way emphasizes that they are not simply composed in terms of what they assess. The ideas of how something should be valued come from somewhere. The chapter analyses orientation between devices in terms of the classic dichotomy of imitation and differentiation, informed by the work of Czarniawska and Joerges on travel and materialization of ideas. The analysis shows that while in one locality a device is considered as ‘new’, another locality views it as ‘the same’. Concurrently, the device may be viewed as an imitation from a translocal perspective. Connecting the translocal view of valuation devices with such local views, the analysis also shows when similarity in devices is not a consequence of imitation.

Keywords:   valuation devices, imitation, differentiation, materialization, travel, ideas

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