Jump to ContentJump to Main Navigation
Making Things Valuable$
Users without a subscription are not able to see the full content.

Martin Kornberger, Lise Justesen, Jan Mouritsen, and Anders Koed Madsen

Print publication date: 2015

Print ISBN-13: 9780198712282

Published to Oxford Scholarship Online: October 2015

DOI: 10.1093/acprof:oso/9780198712282.001.0001

Show Summary Details
Page of

PRINTED FROM OXFORD SCHOLARSHIP ONLINE (www.oxfordscholarship.com). (c) Copyright Oxford University Press, 2017. All Rights Reserved. Under the terms of the licence agreement, an individual user may print out a PDF of a single chapter of a monograph in OSO for personal use (for details see http://www.oxfordscholarship.com/page/privacy-policy).date: 17 December 2017

Capitalization Devices

Capitalization Devices

Business Models and the Renewal of Markets

Chapter:
5 Capitalization Devices
Source:
Making Things Valuable
Author(s):

Liliana Doganova

Fabian Muniesa

Publisher:
Oxford University Press
DOI:10.1093/acprof:oso/9780198712282.003.0006

Business models operate as valuation devices. They delineate projections of future value and stir the imagination of investors. It is through an examination of the performative capacities of business models that one can understand why and how considerable flows of money can be put in motion way before the existence of any proper business. This chapter aims at refining this understanding through a focus on the role of business models in the configuration of an encounter between the agents through the conjunction of which business is supposed to come into being: the investor and the entrepreneur. Through an analysis of two widely praised ‘success stories’—Genentech and Google—the chapter characterizes the singular form of valuation that springs in this encounter and captures it through the notion of capitalization devices: i.e. valuation devices that value things through the process of transforming them in objects of investment.

Keywords:   business models, valuation, capitalization, performativity, markets

Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .