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Making Data Talk: The Science and Practice of Translating Public Health Research and Surveillance Findings to Policy Makers, the Public, and the Press

David E. Nelson, Bradford W. Hesse, and Robert T. Croyle

Abstract

This book reviews the science and art of communicating data, that is, “the numbers” to lay audiences. It reviews the vast and varied literature on this topic to provide practical advice on whether, and how, data should be communicated. This book is based on five overarching themes. Firstly, there needs to be an increased awareness of the many factors and complexities to be considered, and also of the possible choices, when selecting and presenting data. Secondly, there should be a recognition of the close and inseparable relationship between public health data selection and presentation with c ... More

Keywords: health communication, public health, public health data, science, audiences, data selection, data presentation

Bibliographic Information

Print publication date: 2009 Print ISBN-13: 9780195381535
Published to Oxford Scholarship Online: September 2009 DOI:10.1093/acprof:oso/9780195381535.001.0001

Authors

Affiliations are at time of print publication.

David E. Nelson, contributor

Bradford W. Hesse, contributor

Robert T. Croyle, contributor