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The History of Broadcasting in the United Kingdom, Volume IThe Birth of Broadcasting$
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Asa Briggs

Print publication date: 1995

Print ISBN-13: 9780192129260

Published to Oxford Scholarship Online: March 2012

DOI: 10.1093/acprof:oso/9780192129260.001.0001

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The Appointment of J. C. W. Reith

The Appointment of J. C. W. Reith

5. The Appointment of J. C. W. Reith
The History of Broadcasting in the United Kingdom, Volume I

Asa Briggs

Oxford University Press

This chapter focuses on the appointment of J.C.W. Reith as general manager of the British Broadcasting Corporation (BBC). It explains that Reith was offered the position as early as December 14, 1922 and that after less than a year he was promoted to managing director. It suggests the Reith's rapid promotion was a recognition of the trust and respect he had won among the handful of people who knew his work from the inside and his public popularity. It provides information of Reith's professional background and describes his accomplishments at the BBC.

Keywords:   Reith, general manager, managing director, promotion, public popularity

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