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Foundations of Corporate Success: How Business Strategies Add Value
John Kay
Abstract
Corporate success derives from a competitive advantage, which is based on distinctive capabilities. Competitive advantage relates to the unique character of a firm's relationship with its suppliers, customers, or employees, which must be precisely identified and applied to the relevant markets. Distinctive capabilities as sources of competitive advantage can be separated into four broad categories.
Keywords: added value, appropriability, architecture, competitive advantage, corporate strategy, distinctive capabilities, innovation, reputation, strategic assets, sustainability
Bibliographic Information
| Print publication date: 1995 | Print ISBN-13: 9780198289883 |
| Published to Oxford Scholarship Online: November 2003 | DOI:10.1093/019828988X.001.0001 |
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