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Many GlobalizationsCultural Diversity in the Contemporary World$
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Peter L. Berger and Samuel P. Huntington

Print publication date: 2002

Print ISBN-13: 9780195151466

Published to Oxford Scholarship Online: April 2004

DOI: 10.1093/0195151461.001.0001

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Introduction

Introduction

The Cultural Dynamics of Globalization

Chapter:
(p.1) Introduction
Source:
Many Globalizations
Author(s):

Peter L. Berger (Contributor Webpage)

Publisher:
Oxford University Press
DOI:10.1093/0195151461.003.0001

The movement of ideas and values implicit in the concept of globalization is mediated through four primary channels – the international business elite, the international intelligentsia, popular trend‐based culture, and transnational movements (notably religious in character). All emphasize the superiority of the individual over the traditional and collective. The contributions to this book illustrate wide variations between countries, both in the way globalization is being mediated and experienced and in the character of the opposition it provokes.

Keywords:   culture, globalization

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